We help brands
share their stories
with the world.

Your story matters, and every brand has a story to tell.
We serve as trusted wayfinders to help you and your brand tell and amplify your story.
Our best-in-class communications, marketing, digital and public relations services will help you succeed.

Our Tool Kit
OurStory and Team
Read our Blog

WHAT WE DO

We provide smart, customized public relations and communications expertise for brands with a story to tell.

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Brand Development, Messaging and Copywriting

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Communication, Marketing & PR Strategy

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Event Product & Management

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Graphic Design

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Influencer Campaigns

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Issues Management

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Media Relations & Media Training

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Photography & Videography

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Social Media Strategies & Playbooks

brand-120×120

Brand Development, Messaging and Copywriting

communications-120×120

Communication, Marketing & PR Strategy

event-120×120

Event Product & Management

graphic-120×120

Graphic Design

influencer-120×120

Influencer Campaigns

issues-120×120

Issues Management

media-120×120

Media Relations & Media Training

photography-120×120

Photography & Videography

social-120×120

Social Media Strategies & Playbooks

Our Tool Kit

our story & team

so.... what's with
the yellow arrow?

OurStory and Team

our noble arrow clients

Noble Arrow projects – supporting changemakers and community.

We work with big and bold brands, but we also believe in supporting changemakers who are making a difference.

Noble Arrow Projects is a special designation we give to the changemakers, charities and social enterprises we have the privilege of working with. We believe we all benefit when our communities are stronger. For these clients, we provide top-notch agency services with specific support when it comes to brand development and storytelling, while working within a budget that works for them. Current Noble Arrow clients include: The #NotInMyCity movement, Women In Need Society (WINS), explorer Laval St. Germain and the Quinterra Legacy Garden.

Worthington PR & Story is proudly based in Calgary, Alberta and committed to being available wherever and whenever our clients need us.

Our Tool Kit

our clients

We’re proud to work with all types of corporations and organizations from all sectors. Some of the great brands we’ve had the opportunity to work with include:

  • ATB
  • ATCO Energy Ltd.
  • Alberta Association of Nurses (AAN)
  • Banff Lake Louise Tourism
  • Buyside Ventures
  • Calgary Co-op
  • Canada Beef
  • Cluck N Cleaver
  • Country Hills Village Shopping Centre
  • CRAFT Beer Market
  • Field Law
  • Franworks
  • Hillberg & Berk
  • Korite
  • Lynx Air
  • MindFuel
  • #NotInMyCity
  • Parks Canada
  • Parks Foundation Calgary
  • Tourism Calgary
  • Town of Banff
  • University of Calgary Properties Group
  • Vecova
  • WestHills Towne Centre
  • WINS
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Your brand is not what you say it is.  It’s what they say it is.

– Marty Neumeier

Let's Connect

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  • “Challenging expeditions require the very best preparation, equipment & teammates. Worthington PR & Story was my immediate choice. Not only did Paula get the story development, social media & publicity right, she also got the messaging right when things went wrong on my expedition. A true professional.”

    Laval St. Germain Explorer

  • “I was exceedingly impressed by the ease and accuracy in which Paula and her team were able to extract my brand's voice. I got the same reaction from several people close to me, ‘your brand story sounds just like you but far better than you could have ever written it!’ I can't think of a better compliment!”

    Chris Dykstra Buyside Ventures/Principal

  • “I am happy to state that Worthington PR & Story supports WINS with public relations, marketing, social media support as part of its Noble Arrow Projects initiative. When Paula started her agency, it was important for her to give back to community causes and groups. As a Noble Arrow partner, WINS is able to secure world-class expertise at a fraction of the cost, allowing WINS to further give back to more than 18,000 Calgarians per year.”

    Karen Ramchuk Women in Need Society President and CEO

  • “Paula and the team at Worthington PR & Story are amazing to work with. Human trafficking is not an easy topic to discuss or read about, and yet Paula through her story telling has been able to engage the public to care about such an important issue facing our country. Paula serves as an influential woman in the community.”

    Rosanna Imbrogno #NotInMyCity

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