We provide smart, customized public relations and communications expertise to brands with a story to tell. We’ll work with you to recommend services to best meet your needs.

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Providing smart, customized public relations and communications expertise for brands with a story to tell.

We offer the following services:

Service – Brand Development, Messaging & Copywriting

Brand Development, Messaging & Copywriting

Brand Development,
Messaging &

Service – Communications, Marketing & PR Strategy

Brand Development, Messaging & Copywriting

Marketing &
PR Strategy

Service – Event Production & Management

Event Production and Management

Production &

Graphic Design

Graphic Design


Influencer Campaigns

Influencer Campaigns


Issues Management

Issues Management


Service – Media Relations & Media Training

Issues Management

Media Relations
& Media Training

Service – Photography & Videography

Photography and Videography

Photography &

Service – Social Media Strategies & Playbooks

Social Media Strategies

Social Media
Strategies &

Our Tool Kit


Check out our latest blog post where we share five crucial tips for navigating crisis communications. Read all about it now:

Calgary Co-op Wine Spirits Beer has brought their Grape Escape event back and it's happening THIS WEEKEND! Enjoy tasting experiences led by winemakers and master distillers with hundreds of sips to go around from over 150 vendors.

It has been about a year and a half since AI platforms like ChatGPT flooded our industry and others alike in full force. After a two-week poll, here are the results of how often people use an AI service (such as ChatGPT or equivalent)!

Worthy Tip from Rachel!

As you can see in her photo, Rachel juggles a lot and manages her workload seamlessly and with a smile. Her secret? Asana! This task management tool helps her stay organized and focused on the tasks at hand. Give it a try! 💻

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  • “Challenging expeditions require the very best preparation, equipment & teammates. Worthington PR & Story was my immediate choice. Not only did Paula get the story development, social media & publicity right, she also got the messaging right when things went wrong on my expedition. A true professional.”

    Laval St. Germain Explorer
  • “I was exceedingly impressed by the ease and accuracy in which Paula and her team were able to extract my brand's voice. I got the same reaction from several people close to me, ‘your brand story sounds just like you but far better than you could have ever written it!’ I can't think of a better compliment!”

    Chris Dykstra Buyside Ventures/Principal
  • “Thank you to Paula and team for their incredible 5-star support for all of our PR needs. The client care that Worthington PR & Story provides is like gold. They always put a smile on your face as they help you achieve your business goals with class.”

    Darci Jane McAulay GLJ Senior Communications, Engagement and Marketing Advisor
  • “Paula and the team at Worthington PR & Story are amazing to work with. Some topics aren't easy to discuss or read about, and yet Paula through her storytelling has been able to engage the public to care about important issues facing our country. Paula serves as an influential woman in the community.”

    Rosanna Imbrogno Organizational Change Consultant
  • "From the very beginning, Worthington demonstrated their expertise in helping us craft compelling narratives to share our story. When delivering on our initiatives they have kept us informed every step of the way, providing regular updates and insights. Their professionalism, attention to detail and collaborative approach made the entire process a pleasure. The team at Worthington PR and Story worked seamlessly with our own internal team, providing guidance and support when needed. It was relieving to know that they were just a call away to bounce ideas off of or for any questions."

    Kyla Martin Chief Development Officer
  • "BGCBigs is so grateful for the thoughtful, creative and strategic support we received from Worthington PR during the time we worked with them. Paula and her team are experts in their field, highly organized and easy to collaborate with. From helping us conceptualize, launch and execute our Volunteer Recruitment campaign to providing consistent and daily support, we always knew we could depend on Paula and her team to do incredible work and provide results. Paula even made the trip to Edmonton from Calgary to spend a couple days providing vital media training to our staff—a truly invaluable tool! The team at Worthington PR also helped us transition every element of our campaign back in-house seamlessly, offering training and wrap-up reports as needed. The team at Worthington PR is very talented and a joy to work with."

    Christina Weichel Marketing Manager, Boys & Girls Clubs Big Brothers Big Sisters of Edmonton & Area
  • "The Worthington PR team knows what it means to create connections and tell great stories with their clients.  A brilliant group of humans - smart, savvy, and fun!  I am proud to call this team a trusted partner for my practice - helping me share my expertise and my story - in a way that feels real and authentic for my community!"

    Judy Riege Connector, Coach, Educator, Connected Leaders
  • "We have worked with Paula and her wonderful team for over five years. They never fail to produce amazing, high-impact results. We know we can rely on them to represent our brand in a consistent and professional manner."

    Sheila Taylor Chief Executive Officer, Parks Foundation Calgary
  • "Worthington PR is a valued partner and in all instances, we have found Paula and her team to be professional and highly competent in ensuring the best PR strategy for our clients."

    Robert Grundy Partner / President, nonfiction studios
  • "The team at Worthington PR & Story always bring creative and fresh ideas to the forefront to help us elevate our brand story. From event production and management to supporting the launch of a new brand for our company, they have delivered effective results."

    Sarah Urbanowski Senior Advisor, Brand Marketing, Rümi

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