Blog

The social landscape continues to evolve quickly, and each platform is shaping how content performs, connects, and converts in different ways. From Instagram fine-tuning insights and rolling out [...]

A Note From Paula Earlier this summer, I had to remove a big old willow tree from my backyard, as it was nearing the end of its years. With its broad and protective canopy suddenly gone, my yard [...]

This summer, we had the pleasure of working with two talented interns who quickly became an integral part of our team. From supporting events and coordinating influencer campaigns to honing their [...]

At Worthington PR & Story, we know what makes good events different from great ones. Great events don’t just happen, they’re the result of thoughtful planning, clear goals and experienced [...]

At Worthington PR & Story, our mission is to help brands share their stories with the world. Our goal isn’t only to raise brand awareness, but to ultimately use strategic PR to build [...]

Artificial Intelligence (AI) is becoming a part of our everyday lives. Programs like ChatGPT, Microsoft Copilot and Google Gemini can help with a wide range of tasks, but there is a lot of [...]

A note from Paula – This spring, I’ve been keeping track of a family of great horned owls in the woods near my home. Two owls return to the same area every year, and last month, I was [...]

By Paula Worthington he month of March is often celebrated for being “lucky” – There’s St. Patrick’s Day, as well as the long-awaited first day of spring. It’s [...]

A note from Paula – Celebrating 7 Years in Business There’s a lot of intrigue with the number “7”. For some, it’s “lucky number 7”, while for others, breaking a mirror can bring 7 years of [...]

We’re excited to announce the return of our WPRS Learning Lab—a unique opportunity for PR students to step into the world of agency life and gain valuable, real-world experience in public [...]