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Noble Arrow, a Calgary-based agency established in 2023 by Worthington PR & Story, was created to empower non-profits and changemakers dedicated to making a positive social impact.   [...]

CALLING ALL STUDENTS AND EMERGING PR PROFESSIONALS! Worthington PR is thrilled to invite you to our upcoming Agency All Access Night, happening November 13, 2024 from 5:30 – 7:30 p.m. This [...]

Some food for thought from our fearless leader, Paula Worthington, about why she banned the word ‘Busy’: It’s been coming up a lot for me lately: the dreaded four-letter word that has [...]

Speaking with the media and being interviewed can be both exciting and intimidating. Even if the story is positive and you’re enthusiastic to get your story out to your audience, it can [...]

Meet Mike! As the newest member of our team, he brings in-depth knowledge of media relations, communications management and issues management to Worthington. With more than a decade of experience [...]

Oops… we recently had an Instagram reel go viral, with more than 250,000 views. Internally, we gave some thought as to why this reel went viral. We didn’t take months to write a script or spend [...]

Being interviewed by the media for a story is a great opportunity for any business. Earned media coverage is highly valuable because of the potential number of people the media can reach and the [...]

Meet Worthington’s summer Communications Interns, Vienne and Annabelle! As the newest members of our team, they’ll be supporting with events, content creation and more throughout the [...]

As an agency, we have the opportunity to help brands share their stories with the world. As our agency has grown and matured, we’ve been doubling down our efforts to uncover and communicate our [...]

We are looking for a PR Manager or Senior PR Manager to join our team. Is it you? Overview Worthington PR & Story is a sought-after communications, PR and digital agency based in Calgary.  We [...]